Mundipharma Extends Nutraceutical Portfolio with launch of MaxvidaTM in Vietnam

May 13, 2019 - 4 minutes read

Singapore, Monday 13 May 2019 – Mundipharma has extended its portfolio of nutraceuticals by launching MaxvidaTM – a balanced nutritional supplement with 32 key nutrients – in Vietnam.

Mundipharma will subsequently look at other countries in the region to distribute the product, which was developed in the USA by SignutraTM.

Raman Singh, CEO, Mundipharma, said: “2019 is our first year providing nutraceuticals and is the most recent example of how rapidly our consumer health portfolio is expanding – from just antiseptics a few years ago to a wide range of categories and a large number of products today. We will be actively planning a wider roll-out of MaxvidaTM and will also continue to expand our nutraceuticals portfolio.

“We’re excited to work with SignutraTM to be providing this excellent product in Vietnam, where nutrition is an issue, because it provides significant health benefits for consumers and patients.

According to a 2016 Vietnamese Ministry of Health report, 65.4% of elderly are experiencing health problems1 and another report found that 77% of elderly patients in hospital are at risk of malnutrition2.

MaxvidaTM contains Certi5TM, which are five signature ingredients to help improve nutritional status and wellbeing comprising dual protein, dietary fibre, antioxidants hemo nutrients and bone nutrients.

Speaking at a scientific event preceding the launch, nutrition expert, Dr. Sander Hougee, PhD, from Netherlands, confirmed that all these ingredients are required in an optimal nutrition supplement.

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About MaxvidaTM

MaxvidaTM is a balanced nutritional supplement that offers 32 key nutrients that cater to adult nutritional needs. MaxvidaTM is crafted with high quality ingredients in just the right amounts. It supports daily nutrition by providing adequate levels of essential amino acids and complex carbohydrates to help meet adult nutritional needs. It also contains biotin that contributes to the normal functioning of the nervous system. It provides high quality proteins with Protein Digestibility Corrected Amino Acid Score (PDCAAS=1). Certi5TM signature nutrients in MaxvidaTM are: Dual Protein – contains high quality Soy, Protein Isolate (SUPRO®) and Milk Protein with all essential amino acids for maintenance of bone and muscle mass, Dietary Fiber – Soluble and Insoluble fiber supports bowel movement and helps meet daily fiber needs, Antioxidants – Vitamin E, Vitamin C, and Selenium act as free radical scavengers, Hemo Nutrients – Iron, Folic acid, Vitamin B12, Vitamin B6, and Riboflavin support normal blood formation, Bone Nutrients – Calcium, Magnesium, Vitamin K, and Vitamin D support normal bone maintenance.

About Mundipharma

Mundipharma is a network of independent associated companies which are privately owned entities covering pharmaceutical markets in Asia-Pacific, Latin America, the Middle East and Africa. The headquarters for these territories is in Singapore. Mundipharma is a prime example of an organization that consistently delivers high-quality medicines while standing by the values it represents. Its mission is to alleviate the suffering of patients and to substantially improve their quality of life. Mundipharma is dedicated to bringing to patients the benefit of novel treatment options in fields such as pain, oncology, oncology supportive care, ophthalmology, respiratory disease and consumer healthcare.

About SignutraTM (TBC)

We are global experts in medical nutrition, who understand that nutrition science is common across the world, but nutrition demands are unique for each country.

1 http://www.partners-popdev.org/docs/presentation/imc2017/Pham-Vu-Hoang.pdf

2 https://www.sciencedirect.com/science/article/pii/S2210833515000660